Published in The Coaster (Asbury Park, NJ) and The Link (Long Branch, NJ), April 4, 2019
Their music has been summarized, analyzed, and characterized as “dreamy,” “sun-dappled,” “saccharine,” “seductive,” “indie-pop jangle,” “retro-pop smooth,” “California surf-rock,” and (this, our favorite from the Aquarian’s John Pfeiffer) “beach-breaking Fujiwaras that roll from choppy, pop punk kick outs to hot-dogging groundswells of millennialism angst.”
The only thing that we have to add to the growing body of words devoted to Dentist is that, while Dentist hits all the right notes regarding the crucial D.I.Y. work ethic of the indie rock arena, the Shore-based trio is not so much a “garage” band as it is carport: airier, breezier, open to the light. A state of mind and an attitude that’s less about dark, cluttered corners and grease-stained workbenches and outdated calendars; more about sleek modern lines and high visibility — plus the wherewithal to just drop everything, get in the car, and take to the beckoning road.
When they’re out there on that road — which they are a very good deal of the time — the team of Emily Bornemann (lead vocals, bass), Justin Bornemann (guitars), and Matt Hockenjos (drums) has assumed the role of roving ambassadors for their home base of Asbury Park; a function they’ve fulfilled to a greater extent than any other combo on the contemporary scene, and a real ear-opener for audiences to whom their stripped-down songcraft is a delightfully surprising alternative to the traditional notion of the E Street/Jukes big-band Template of Soul.
“We definitely always tell them we’re from Asbury Park,” says Hockenjos, himself a city resident whose prior involvement with the Asbury Park Music Foundation — for whom he played a pivotal role in the establishment of the Asbury Park Music and Film Festival — found the nonprofit organization expanding its educational and outreach activities within the community at large (and in a big world beyond that stood to benefit from being educated on the diverse array of sounds emanating from that music-mad city by the sea).
In a land where even a rave review on NPR stated that “they’re from Asbury Park New Jersey, and I don’t even hold that against them,” the members of Dentist have their work cut out for them, in terms of dispelling outmoded preconceptions about Jersey music, female-fronted acts, and the proper way to prosecute a rock-group career amid the shifting quicksands of the millennial music biz. But for the Bradley Beach-based Bornemanns and Mr. Matt, the band has been Priority One within the past few years; an interlude that has seen Dentist release its second and third acclaimed albums, produce numerous videos for songs like “Meet You There (in Delaware),” “Awful,” and “The Latter,” make several wide-ranging tours across the North American continent, and become a regular presence at the annual Austin, TX-based South by Southwest (SXSW) Festival.
Having been named by Mercury News as one of the Top Ten Bands at SXSW in 2018, Dentist returned this past March to Austin for a third time — their first as an “official” act within a scene in which, according to Justin, “there’s a ton of UN-official shows going on all over the place…the festival’s getting better at allowing that sort of thing.” The madcap month also featured gigs in Pittsburgh, Cincinnatti, Fort Worth, Lawrence (their second time around in that University of Kansas host city), Denver, and Boise.